21st May 2007

You Scratch My Back…

And I’ll scratch yours.

It’s a pretty simple philosophy, and the basis on which many arrangements are made between all sorts of business people.

On the Internet, this type of activity is called a JV (for “Joint Venture”). The “normal” sort of joint venture is where I might agree to promote your products or services to my customers, usually by including information in the email newsletter I send out to my customers, or by putting articles and …

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posted in Joint Ventures | 0 Comments

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