18th April 2008

Alexa Addresses Ranking Concerns

Just a few days ago (April 15) Alexa made an announcement that their “new” ranking system was now available.

If you don’t already know, for years Alexa has had a toolbar that users can download onto their web browser. As these users surfed the web, the toolbar sent data back to Alexa to help determine the “popularity” of web sites across the globe.

The big problem with the Alexa measure of popularity is that it …

Popularity: 16% [?]

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