1st
October
2009
For the past two months I have been in dialup hell. And it’s confirmed a sneaking suspicion I’ve had that a lot of marketers using video to launch or promote their products are just not using it correctly! Specifically, where there’s little more than a 15-30 minute video on a squeeze page or as part of the follow-up sequence…
Look… just because you CAN do video easily these days, does not mean that you SHOULD do …
Popularity: 15% [?]
posted in Audio-Video |
1st
October
2009
Just a quick message to let my RSS/email subscribers know they will see a little bit more “action” over the next few days/weeks! You will notice a swag of “new” posts appearing here shortly as I do some major housekeeping on my smaller sites.
I’m looking at the range of content I have scattered across the ‘net, and am about do to a lot of amalgamation and transferring of articles from my smaller, less visited sites, …
Popularity: 11% [?]
posted in Essentials |
26th
September
2009
What are the top blunders your web designer should avoid when creating your new web site?
Here are my thoughts on that… based on my “expertise” as a web designer since 1995… and presented here so you might have a better idea of what that person looking after your web site should perhaps be doing for you!
1. First Impressions Are Important
While this is a probably more a “marketing” issue than a “design” issue, web designers …
Popularity: 18% [?]
posted in Essentials |
24th
September
2009
“Authority Rules” is a great free 18 page report from Brian Clark of CopyBlogger fame.
It’s totally free (not even an opt-in needed) and covers: The Shocking Power of Authority
Cashing in with Authority
Google Loves Authority Too
Content and Citation: How to Build Online Authority
The 10 Rules for Building Authority Websites
Rule One: The Winning Difference
Rule Two: Don’t Sell… Teach
…
Popularity: 12% [?]
posted in Essentials |
1st
September
2009
When you try to “simplify” something like affiliate marketing into four paragraphs, you might be opening a can of worms…
Looking at the comments for new blog post at ClickBank aimed at providing advice for beginner affiliates, and you will be “reminded” of the skill set most beginning marketers have - practically ZERO!
If this is a market that is of interest to you, then make sure what you are promoting is going to be …
Popularity: 15% [?]
posted in Affiliate Programs |
25th
August
2009
Over the years I’ve thoroughly enjoyed reading the reports from usability expert Jakob Nielsen, and try to apply what I can to the design of my various web properties.
Jakob’s latest Alertbox on Twitter Postings: Iterative Design is a good read for those who want to use Twitter (or any other stream-based communication tool) more effectively.
Watch closely as he transforms and massages a text message, through 5 rounds of redesign, to make it much …
Popularity: 14% [?]
posted in Copywriting |
18th
August
2009
If you are looking for cost effective html site templates, WordPress, Joomla and CMS themes
music loops and sound effects
Photoshop, vector graphics, icons
royalty free motion graphics, footage and video project files
and even elements for Flash…
then I encourage you to check out the Envato Marketplace, (another) Aussie business, who are now celebrating their third year online!
So… start by checking out the templates and themes available at Theme Forest, and once there, …
Popularity: 15% [?]
posted in Audio-Video, Essentials, Wordpress |
17th
August
2009
Seriously, it seems like someone stole my remote and changed the channel to some sort of alternate reality. Every time I look at the tele, all I see is gloom and doom! I’ve heard more than enough about the GFC and recession!
What ever happened to ‘the Dream’? You know… the one where you had the “perfect” life, where you built and ran the perfect business, had the perfect family, the nice cars, the best vacation …
Popularity: 14% [?]
posted in Essentials |
15th
August
2009
Last time he did this, hundreds of thousands of people watched his videos.
Lots of people did what he said, and got great results (all for free).
And now… well he’s doing it again!
Click here to find out…
Sure… it’s a launch… but there really is some excellent free Marketing training from one of the Masters, Armand Morin, that you just shouldn’t miss!
Enjoy!
Stephen
Update - the last video (”The CORRECT way to setup Adwords“) …
Popularity: 14% [?]
posted in Launches |
15th
August
2009
Long time Mac users will be cheering in the streets come August 25… Techsmith.com have “finally” announced that Camtasia for Mac will be ready for download!
For a limited time (until the end of 2009 by the looks), it will be on sale for just $99, which is 33% off the list price. There will also be a 30 day full featured trial version to download and try out!
While the exact feature set is not yet …
Popularity: 14% [?]
posted in Launches |